Saturday, December 28, 2019

Bible Translations in German and English

Essentially, every Bible is a translation. The ancient elements that became what we now call the Bible were originally written in Hebrew, Aramaic, and Greek on papyrus, leather, and clay. Some of the originals have been lost and exist only in copies that suffer from errors and omissions that have dismayed biblical scholars and translators.   More modern editions, using more recent discoveries such as the  Dead Sea Scrolls, try to render the Bible as accurately as possible from the ancient originals. By the end of the 20th century, the Bible had been translated into more than 1,100 different world languages and dialects. The history of biblical translation is long and fascinating, but here well concentrate on the German connections—of which there are many. Ulfilas The earliest Germanic version of the Bible was Ulfilas Gothic translation from Latin and Greek. From Ulfilas came much of the Germanic Christian vocabulary that is still in use today. Later Charlemagne (Karl der Große) would foster Frankish (Germanic) biblical translations in the ninth century. Over the years, prior to the appearance of the first printed German Bible in 1466, various German and German dialect translations of the scriptures were published. The Augsburger Bibel of 1350 was a complete New Testament, while the Wenzel Bible (1389) contained the Old Testament in German. Gutenberg Bible   Johannes Gutenbergs so-called 42-line Bible, printed in Mainz in 1455, was in Latin. About 40 copies exist today in various states of completeness. It was Gutenbergs invention of printing with movable type that made the Bible, in any language, vastly more influential and important. It was now possible to produce Bibles and other books in greater quantities at a lower cost. First Printed Bible in German Before Martin Luther was even born, a German-language Bible was published in 1466, using Gutenbergs invention. Known as the Mentel Bible, this Bible  was a literal translation of the Latin Vulgate. Printed in Strassburg, the Mentel Bible appeared in some 18 editions until it was replaced by Luthers new translation in 1522. Die Luther Bibel The most influential German Bible, and the one that continues to be most widely used in the Germanic world today (it saw its last official revised edition in 1984), was translated from the original Hebrew and Greek by Martin Luther (1483-1546) in the record time of just ten weeks (New Testament) during his involuntary stay in the Wartburg Castle near Eisenach, Germany. Luthers first complete Bible in German appeared in 1534. He continued to revise his translations up until his death. In response to Luthers Protestant Bible, the German Catholic Church published its own versions, most notably the Emser Bibel, which became the standard German Catholic Bible. Luthers German Bible also became the primary source for other northern European versions in Danish, Dutch, and Swedish. Scriptures and  Prayers in German and English German du is equal to thou in English. Modern English versions of the Bible use you since thou has faded from English, but du is still used in German. Nevertheless, revised versions of Luthers 1534 Bible have updated many other language changes, using more modern usage to replace the outdated 16th century German. Here are some oft-quoted Biblical passages in German, with English translations. The Book of Genesis Genesis  - LutherbibelKapitel Die Schà ¶pfung Am Anfang schuf Gott Himmel und Erde.Und die Erde war wà ¼st und leer, und es war finster auf der Tiefe; und der Geist Gottes schwebte auf dem Wasser.Und Gott sprach: Es werde Licht! Und es ward Licht.Und Gott sah, daß das Licht gut war. Da schied Gott das Licht von der Finsternisund nannte das Licht Tag und die Finsternis Nacht. Da ward aus Abend und Morgen der erste Tag.   Genesis - King James,  Chapter One:  Creation   In the beginning God created the heaven and the earth.And the earth was without form, and void; and darkness was upon the face of the deep. And the Spirit of God moved upon the face of the waters.And God said, Let there be light: and there was light.And God saw the light, that it was good: and God divided the light from the darkness.And God called the light Day, and the darkness he called Night. And the evening and the morning were the first day.   Psalm 23  Lutherbibel:  Ein Psalm Davids   Der HERR ist mein Hirte, mir wird nichts mangeln.Er weidet mich auf einer grà ¼nen Aue und fà ¼hret mich zum frischen Wasser.Er erquicket meine Seele. Er fà ¼hret mich auf rechter Straße um seines Namens willen.Und ob ich schon wanderte im finstern Tal, fà ¼rchte ich kein Unglà ¼ck;         denn du bist bei mir, dein Stecken und Stab trà ¶sten mich.Du bereitest vor mir einen Tisch im Angesicht meiner Feinde. Du salbest mein Haupt mit Ãâ€"l und schenkest mir voll ein.Gutes und Barmherzigkeit werden mir folgen mein Leben lang, und ich werde bleiben         im Hause des HERRN immerdar. Psalm 23   King James:  A Psalm of David The Lord is my shepherd; I shall not want.He maketh me to lie down in green pastures: he leadeth me beside the still waters.He restoreth my soul. He leadeth me in the paths of righteousness for his names sake.Yea, though I walk through the valley of the shadow of death, I will fear no evil:         for thou art with me; thy rod and thy staff they comfort me.Thou preparest a table before me in the presence of mine enemies: Thou anointest         my head with oil: my cup runneth over.Surely goodness and mercy shall follow me all the days of my life: and I will dwell in the house of the Lord forever. Gebete (Prayers) Das Vaterunser (Paternoster) - Kirchenbuch (1908)  Vater unser, der Du bist im Himmel. Geheiliget werde Dein Name. Dein Reich komme. Dein Wille geschehe, wie im Himmel, also auch auf Erden. Unser tà ¤glich Brot gieb uns heute. Und vergieb uns unsere Schuld, als wir vergieben unsern Schuldigern. Und fà ¼hre uns nicht in Versuchung; Sondern erlà ¶se uns von dem ÃÅ"bel. Denn Dein ist das Reich und die Kraft und die Herrlichkeit in Ewigkeit. Amen. The Lords Prayer (Paternoster) - King James  Our Father who  art in heaven, hallowed be thy name. Thy kingdom come. Thy will be done, in earth as it is in heaven. Give us this day our daily bread. And forgive us our debts, as we forgive our debtors. And lead us not into temptation, but deliver us from evil. For thine is the kingdom, and the power, and the glory, for ever. Amen. Das Gloria Patri - Kirchenbuch   Ehr sei dem Vater und dem Sohn und dem Heiligen Geist, wie es war im Anfang, jetzt und immerdar und von Ewigkeit zu Ewigkeit. Amen. The Gloria Patri - Book of Common Prayer  Glory be to the Father, and to the Son, and to the Holy Ghost; as it was in the beginning, is now and ever shall be, world without end. Amen. Da ich ein Kind war, redete ich wie ein Kind und war klug wie ein Kind und hatte kindische Anschlà ¤ge. Da ich aber ein Mann ward, tat ich ab, was kindisch war. 1. Korinther 13,11 When I was a child, I spake as a child, I understood as a child, I thought as a child: but when I became a man, I put away childish things.   I Corinthians 13:11 The First Five Books of the German Bible The first five books of the Bible in German are referred to as Mose (Moses) 1-5. They correspond to Genesis, Exodus, Leviticus, Numbers, and Deuteronomy in English. Many of the names of the other books are very similar or identical in German and English, but a few are not that obvious. Below youll find all of the names of the books of the Old and New Testaments listed in the order they appear.   Genesis :  1 Mose, Genesis Exodus:  2 Mose, Exodus Leviticus:  3 Mose, Levitikus Numbers:  4 Mose, Numeri Deuteronomy:  5 Mose, Deuternomium Joshua: Josua Judges:  Richter Ruth:  Rut I Samuel:  1 Samuel II Samuel:  2 Samuel I Kings:  1 Kà ¶nige II Kings:  2 Kà ¶nige I Chronicles:  1 Chronik II Chronicles:  2 Chronik Ezra:  Esra Nehemiah:  Nehemia Esther:  Ester Job:  Hiob Psalms: Der Psalter Proverbs:  Sprueche Ecclesiastes:  Prediger Song of Solomon: Das Hohelied Salomos Isaiah:  Jesaja Jeremiah: Jeremia Lamentations Klagelieder Ezekial:  Hesekiel Daniel:  Daniel Hosea:  Hosea Joel: Joel Amos: Amos Obadiah:  Obadja Jonah:  Jona Micah:  Mica Nahum:  Nahum Habakkuk: Habakuk Zephaniah:  Zephanja Haggai:  Haggai Zechariah: Sacharja Malachi:  Maleachi

Thursday, December 19, 2019

`` Bartleby, The Scrivener, And Harlan Ellison s ``...

According to the Merriam-Webster dictionary, sanity is â€Å"the condition of having a healthy mind [or] the condition of being based on reason or good judgement† (Merriam-Webster). Using this definition, the question to address would then be what constitutes having a healthy mind? Some people believe that in order to be seen as having this you have to be â€Å"normal†. For some this term is the â€Å"equivalent of [being] oblivious and you [are] ‘abnormal’ when you [are] sentient, human, and real† (Maisel, 2011). This concept of what is normal and what is not is dependent upon how everyone in the society around them acts. Therefore, someone who is not deemed as being â€Å"normal† cannot be seen as having a healthy mind and having a good sense of judgement because they are too perceptive to the world around them. In Herman Melville’s â€Å"Bartleby, the Scrivener† and Harlan Ellison’s â€Å" ‘Repent, Harlequin!â⠂¬â„¢ Said the Ticktockman† the principal characters are ostracized by the society’s they live in for this very reason. Being that both of the characters are mindful enough to rebel against what society expects of them, they can be perceived as exhibiting a form of â€Å"divinest sense†. When one looks at the phrase â€Å"divinest sense† they would conclude that it means that the individual possesses some form of god-like consciousness. Although as previously discussed, to the rest of society the person would be ridden off as being insane because they are too aware of their surroundings. The whole concept

Wednesday, December 11, 2019

Business Law for Perre v Apand Pty Ltd - MyAssignmenthelp.com

Question: Write about theBusiness Law for Perre v Apand Pty Ltd. Answer: Relevant Facts Plaintiff was carrying out his business for sale of potatoes. The defendant was one of the potato farmers within South Australia and would sell his potatoes to customers in Western Australia. Apand, the defendant sold infected potato seed to one of the Plaintiff neighbors. Afterward, there was an outbreak, and all potatoes within 20km radius including the plaintiff could not be allowed in the market due to infection. As a result, the plaintiff suffered immense economic loss. When the plaintiff brought the case to the court, the Australian High Court found that Apand entirely owed a duty of care to the farmers. The judges provided different views, but all of them ended up concluding that it was it was reasonably foreseeable that if Apand had not supplied the one farmer with infected seeds, the other farmers within the 21km radius would not have been affected. Therefore, Apand was responsible for all those farmers pure economic loss. The Legal Issue The issue that was before the court to decide whether Apand owed a duty to care to Perres together with other potato farmers. In (Miller, 2016), the work states that whenever there is a case for negligence, the first consideration is to establish whether a duty to care existed with the defendant. The best procedure for establishing a duty to care was set in the case of (Donoghue v Stevenson [1932]) This case was born after Mrs Donoghue and her friend incident in a cafe. Her friend got an ice cream together with a bottle of beer. Mrs Donoghue drank the beer but close to finishing it, she noticed a decomposed snail inside the bottle. This caused her to personal injuries and she decided to sue the manufacturer. The court found that the manufacturer held a duty to care and therefore he was held liable for the damages. This case established what came to be called the neighbor principle (Riches, Allen and Keenan, 2009). The test for determining whether a duty to care exist on the defendant is a matter of conducting a test for foresight, proximity, consideration of justice and rationality while imposing the duty (Dunn, 2010). A material case that brought this principle was the case of (Caparo Industries pIc v Dickman [1990]). In the case, the defendant prepared Fidelity accounts. On his part, the defendant relied on the information in the accounts to acquire the shares from Fidelity plc. However, it turned out that the accounts were mistaken. The accounts provided that Fidelity had made a huge profit of lost 1.3M. However, the reality was that Fidelity had made a loss of 465,000. Caparo commenced suit for defendants. The court found no duty owed by the defendant. The purpose of the accounts was not to give advice concerning the purchase of shares. By bringing the principles of proximity to Perre's claim, there are questions that this claim would establish. One of these is how close is it between the Perre and Apand? Note that this doesnt mean closeness concerning distance (Mann, Roberts and Smith, 2012),. It means a legally established closeness. In other words, it's determining the closeness between Perre and Apand regarding conducts, or goods lost. An excellent example in support of this claim is the case of (Home Office v Dorset Yacht Co Ltd [1970] ) This case exactly matches the Perres claim. In this case, the young borstal trainees were supposed to work under the supervision of Borstal regime. In one night, the supervisors left the trainees, and the trainees escaped. On their escape, they stole a Yacht which later crashed with the claimants Yacht. The defendant argued that they had no duty, but the court found that a duty existed to care for the 3rd person. The damages were foreseeable, and the court entered judgement for the claimant. Following this example, there was a duty of care to be imposed on the defendant. Where it becomes reasonable to impose a duty of care, (Twomey et al., 2011) suggested that the next step turns to be that of examining whether this duty was breached. First of all, Perre claim would establish that Apand was supposed to be very careful while dealing with his customer. In particular, this claim proves that Apand was an expert, and skilled in his potato farming business. In this concern, Apand was supposed to exercise the skills of an experienced potato farmer. For example, in the case of (Nettleship v Weston [1971]), the claimant was teaching the defendant driving skills. While learning, the defendant hit the post, and the accident caused the claimant to sustain some injuries. The court found the defendant liable despite the fact that the defendant was inexperienced. Similarly, Apand was supposed the take reasonable care to examine the potatoes before sending them to the market. The case of (Wilsher v Essex Area Health Authority [1988]) also provides a clear picture of how a court may find Apand liable for his negligence. This case arose when a junior doctor gave excess oxygen to a premature baby. The result caused the baby to get a condition that affected the retina. The baby was finally left blind from one eye and the other eye partly sighted. Even though this condition could have resulted from other four factors, the judge still found the doctor liable for the negligence. In (Kubasek et al., 2016), the idea is that if a person is acting in his or her profession, that person should be judged with what a reasonable man would have acted given all the grounds that the defendant had. Thats to say, Apand should have thought about the outcome of releasing the affected potatoes to the field. A reasonable man would have known that it would affect the fields, and it would cause damages. In recovering the loss, Perres case falls in the line of (Spartan Steel v Martin Co Contractors Ltd 1973]). In the mentioned case, the claimant was operating a stainless-steel plant. Unfortunately, the defendants negligently cut the power cable running to the factory while digging a nearby road. The factory could not access power for up to 14 hours. The lack of power damaged some melts while preventing others from melting. The judge found the defendant liable, and allowed the claimant to recover compensation for the lost melts, and also recover the lost profits from those melts. Similarly, the judgment should be entered for Perre to recover the financial loss. References Miller, R. (2016). 11th ed. Cengage Learning, p.105. Riches, S., Allen, V. and Keenan, D. (2009). Keenan and Riches' business law. 9th ed. Harlow, England: Pearson/Longman, p.332. Twomey, D., Jennings, M., Fox, I. and Anderson, R. (2011). Anderson's business law and the legal environment. 21st ed. Mason, Ohio: South-Western Cengage Learning, p.198. Dunn, V. (2010). Professional negligence litigation in practice. 5th ed. Oxford: Oxford Univ. Press, p.8. Mann, R., Roberts, B. and Smith, L. (2012). Smith Roberson's business law. 15th ed. Mason, OH: South-Western Cengage Learning, p.141. Kubasek, N., Browne, M., Dhooge, L., Herron, D. and Barkacs, L. (2016). Dynamic business law. 3rd ed. , New York, NY: McGraw-Hill Education, p.138. Cases Donoghue v Stevenson [1932] AC 562 House of Lords Caparo Industries pIc v Dickman [1990] 2 AC 605 House of Lords Home Office v Dorset Yacht Co Ltd [1970] AC 1004 House of Lords Nettleship v Weston [1971] 3 WLR 370 Court of Appeal

Wednesday, December 4, 2019

Mass Media Power-Free-Samples for Students-Myassignmenthelp.com

Question: Discuss about the Mass Media Powers. Answer: Mass Media Powers Mass Media refers to the technologies used by one party to communicate to large audience at the same time. It is the best way through which a company can contact to many people at the same time. Reaching to mass with the use of technology is called mass media. Types of mass media are; radio, television, print media, social media, digital media etc. Nowadays mass media is the best and most efficient way to communicate to mass public and leave imprint on them (Cliffs Notes, 2017). The essay will further study about the influence of persuasive and communicative powers on the audience. Along with which the role of media and effects of media content consumption is explained with certain theories defined. Also the essay suggests the role of media practitioners in supplying information and its ethical implications are discussed. Further the role and influences of Mass Media on Audience are discussed below: The major role which mass media plays in todays world is that it provides information to the people living at different geographical boundaries. Also the role of mass media is creating social awareness among people for any product/ Services or any law/ rule create by the government. Above all the three basic roles which the mass media hold are; information, entertainment and education. The media is the advocate of the public who questions the community and government on behalf of them. Also it is the responsibility of the media to supply accurate information along with make its audience aware regarding the issue (Bryant, Thompson, Finklea 2012). In connection with the role of mass media, the power which this industry receives is that it has the power to influence the society with its effective display of information. The greatest power which mass media hold is social persuasion. Persuasion refers to the power of media to make effect on the behavior, action and action of the public on a whole. People usually tend to agree on what media approaches to say and on the basis of that, they make their judgment and buy the product and services. Value judgment is a long gone process and forgotten and the audiences totally rely on what the media says. Also media is now the supreme source to gather the information which is accurate and reliable most of the times (Burton 2010). In order to look after the societal control which media enjoys totally depends upon the degree of influence the media has on its audience. Media can receive the power to construct reality in the society only when the audience believes in what media conveys is true. Starting from the politics to the way one person carry on their life, all the activities and action of a person can molded and reality can be changed only on the basis of medias information. Beliefs, behaviors, perceptions and opinions of audiences can be constructed again by the media; reality can be changed but for that the media needs to have influence on the actions of the audience (CommGAP 2017). The influence of mass media content consumption evolved as a solid drug or a sharp weapon which creates a powerful impact on the helpless audience, this assumption was based on the hypodermic theory. Further it was noted that the effect of media creates a huge impact on a persons thoughts, emotions, communication, and behavior in direct or indirect ways. Also the researcher says that it is impossible for them to create changes in such mediating effects. The effect of media content on any person depends upon the passive and active use of media by them (Couldry 2012). There is presence of negative as well as positive aspects in the media environment which totally depends upon the discretion of the audience to use the information provided to them. The gratification and uses theory explains that, to analyze the media effect, it shall be investigated that what uses the audience do make with the media information, along with that, with what motive or intention they perform activities on th e media (Edge 2017). Furthermore, effects created on the audience through media are judged by their attitudes. Referring to which the tri-component theory explains the change in behavior or attitude while responding the media information. The theory contains three components that are, cognitive under which the audience behaves on the basis of the observation which they make while obtaining the particular information; they do not share their views with anybody else. Another effect is affective component which comprises of what people think about the information while interacting with other people. This component relates to the emotional thinking of the audience. Under the third component conative, the audience usually imitates to the information which is spread to the audience (Duncan-Daston, Hunter-Sloan, Fullmer 2013). The attitude of the audience is created on the basis of such theories. Also the audience behaves to what they observe in the environment; this behavior is called the observational theory. According to this theory whatever information a person observes in the environment, whether negative or positive, they react on the basis of that observation also imitate the observation which they make. Another effect created on the attitude of audience is Disinhibitory effect which shows that the effect of media on the audience is that they become socially inactive and numb. As most of the time of people is spent gathering news and listening or watching entertainment series due to which they boycott themselves from all the social activities (Ejupi, Siljanovska, Iseni 2014). Due to this, their attitudes also become same as the characters to whom they listen or see like, if somebody watches TV shows which involve aggressive characters then the personality of those characters will surely influence t heirs due to which they will also adapt aggressive characters in their personality. One such syndrome found in people is Mean World Syndrome is that the audiences of media get so much affected by the negative news spread in the society that they start assuming that the whole world is a mean and cruel place to live in (Esolz Technologis 2017). The attitude and behavioral changes depends upon the kind of information conveyed to the public and the audiences. The media practitioners play a major role in assessing the information and delivering it to the target audience. The role of the media practitioners is to find out the accurate information which not negatively influences the public. Along with which such information shall be communicated to the audience whom they targeted in order to show its effectiveness (Lee, Ma 2012). Further the aspects considered by the media practitioners while issuing the information to the audiences are: Priming: it shows that messages spread in the environment through media may connect to other older news of the society which might affect the audience and initiate them to make changes in their decisions. For instance, any information aired on television about US presidential election, might raise the older issues which were suppressed by the government. This effect can lead major changes on the government with the change in the mindset of people (Burton, 2010). Agenda-Setting: the topic on which the audience thinks is not affected by the media activities, it is purely their decision. But what the audiences think about and on that topic is affected by the media activities. So under this gatekeeping the activity, this regulates the flow of information and controls it. This is not majorly controlled by the professional but is also barred with time limitation. Propaganda of the information refers to the activity of spreading the resourcefully information to the general public on a whole. There should be flow of ideas to a wider class of people in order to reach the mass (McCombs 2014). Framing: frames refer to the process of flowing information after the agenda is prepared that what to share and what not to, after this process frames decides that how to flow this information. And in what way and through what measures such information is directed to the public considering the response of audience. The identification theory works under this process and helps the companies in analyzing the target audience for the particular information which they want to convey to the right audience. The theory states that, particular information shall not be distributed among people on the basis of their age group; instead there are many factors which affect the decision of issuers while communicating the information. Like, gender, region, class, social status etc. are some of the factor which affects the framing process. The need of framing is that the media wants to make effect to the audience with the communication of news, because spreading the right information to the wrong peop le will not make a positive effect (Murshed 2014). Cultivation: it is believed by many people that the real world is same as the reel world (basically digital world). For instance, as per the television character it is noted that most of people hold a position of CEO in their own company but this is not accurate as per the real life analysis. The cultivation gives a huge impact on the mindset of people as they start believing on what they see on these series and assume it to happen in their life as well (OLeary 2017). It is said that the persuasion and propaganda plays a lead role in the process of interaction between culture and media. The media helps in spreading the cultural values in the environment through effective means. Due to this people nowadays are aware about their legal rights and duties. Also with the implementation convergence culture (which means both old and new media working together to fulfill the objective), more people are getting connected with the media using it for the betterment of society (Open Library 2017). As per my views, media plays a crucial role in communicating the information to its audiences with fulfilling various obligations and responsibilities. The basic role of media is to spread authentic information to its audience and make positive changes with the information. But many times, if the information is spread to adequate target audience, or at the right time then the problem may arise due to misconceptions. The response which the audience gives by observing the information is based on their individual discretion; as the greater degree of affection with media, the greater the response of that information. Thus, it shall be noted that the issuer of media news shall spread the information by covering all the possible aspect to target audience. The aim shall be to maintain integrity in the culture and society. Media also has a negative impact on the society and environment like it sometimes intent to change the culture, behavioral values, stereotyping roles in the society. The best quality of media can also show to most negative effect on the society as mass communication is the best feature of mass media which can show negative effect as any such information which is not fit for the society on a whole and is displayed on social media or through any other means of media can impact the whole society together. This issue can lead to major changes in the thinking of society. Therefore the companies should deliver the information the audience after passing the censorships and critique review, after that also the information shall find a correct audience group itself to deliver then only the information shall be passed on to the general public on a whole (Stephen 2017). It shall be taken into context that the mass media does not only causes negative influences on the society and the audience, in fact there are a numerous positive impacts of mass media on the audience and the community on a whole. The mass media is criticized on showing the negative impact on the society irrespective of the fact that through the mass media many people learn and get to know about new and changing aspects about their society and other factors as well. Also the social and mental ability of a persons mind to think explores and they become capable of expanding their areas of expertise and become a diverse person (Street 2010). Also mass media is a tool for many companies to expand their business and let it reach to people out of their geographical boundaries. So it can be said that mass media is tool to increase the economical earning of the company because with the aid of mass media expansion and innovation is possible which initiates growth in country (Wimmer, Dominick 2013). The companies spreading media news shall fulfill the objective of spreading ethical media content. It shall be taken in mind that, as the mass media gives effect to major changes in the society both positively and negatively, therefore the ethical procedural code shall be followed while creating of displaying such information. The social media site are the vehicle nowadays which drive such information to the public therefore such information and companies displaying such information shall have copyright to make people understand that the information provided is credible (Romero 2011). No information of any persons personal life shall be communicated without their initial permission. Along with which, no content which effects the society negatively or has age restriction shall be publically pronounced. As per the code of ethics, no false information shall be presented to public or such information presented shall be not be window-dressed. Also no information shall be created and sprea d in order to defame any person. Such actions shall hold penalties due to their wrongful actions. The producers shall use common good approach while trading the information to audience; that is serve the correct information to the community not just a group of members (Cliffs Notes 2017). To conclude with, it can be said that the media holds distinctive powers in the society. It has the power to make changes and influence people mind and perceptions, thus such resource shall be used to create positive impact on the society and initiate awareness among them. The distributors of information shall take care of ethical conduct while creating and spreading the information whereas the audience shall not totally rely on such information and change their behaviors according to the news (Edge 2017). The effects of media content consumption shall grow the society in a positive way. Also yes it can said that media influence in the changing the attitude of the audience, along with which the practitioners needs to follow h ethical implications in order to create a positive effect of media on the society. References Baran, S. J. (2010). Introduction to mass communication: Media literacy and culture. Bird, S. E. (2011). Are we all produsers now? Convergence and media audience practices. Cultural Studies, 25(4-5), 502-516. Bryant, J., Thompson, S. Finklea, B.W., (2012). Fundamentals of media effects. Waveland Press. Burton, G., (2010). Media and society: Critical perspectives. McGraw-Hill Education (UK). Cliffs Notes.( 2017). The Role and Influence of Mass Media. Viewed on July 24, 2017 from https://www.cliffsnotes.com/study-guides/sociology/contemporary-mass-media/the-role-and-influence-of-mass-media CommGAP. (2017). Media Effects. Viewed on July 24, 2017 from https://siteresources.worldbank.org/EXTGOVACC/Resources/MediaEffectsweb.pdf Couldry, N. (2012). Media, society, world: Social theory and digital media practice. Polity. Duncan-Daston, R., Hunter-Sloan, M. Fullmer, E., (2013). Considering the ethical implications of social media in social work education. Ethics and Information Technology, 15(1), pp.35-43. Edge, (2017), Media's Use of Propaganda to Persuade People's Attitude, Beliefs and Behaviors, viewed on July 30, 2017 from https://web.stanford.edu/class/e297c/war_peace/media/hpropaganda.html Ejupi, V., Siljanovska, L., Iseni, A., (2014), THE MASS MEDIA AND PERSUASION, European Scientific Journal, Vol. 10, no. 14 Esolz Technologis. (2017). Mass Media Plays A Crucial Role In Influencing Peoples Mind. Viewed on July 24, 2017 from https://esolz.net/mass-media-plays-a-crucial-role-in-influencing-peoples-mind/ Lee, C.S. Ma, L. (2012). News sharing in social media: The effect of gratifications and prior experience. Computers in Human Behavior, 28(2), pp.331-339. McCombs, M. (2014)., Setting the agenda: Mass media and public opinion. John Wiley Sons. Murshed, M. (2014), Mass Media and Its Influence, viewed on July 30, 2017 from https://northsouth.academia.edu/M%C3%BC%C3%B1t%C3%A4sirMurshed OLeary, P.N., Miller, M.M., Olive, M.L. Kelly, A.N., (2017)., Blurred lines: Ethical implications of social media for behavior analysts. Behavior analysis in practice, 10(1), pp.45-51. Open Library, (2017)., Mass Media and Its Messages, viewed on July 30, 2017 from https://open.lib.umn.edu/mediaandculture/chapter/2-1-mass-media-and-its-messages/ Romero, D.M., Galuba, W., Asur, S. Huberman, B.A., (2011), March. Influence and passivity in social media. In Proceedings of the 20th international conference companion on World wide web (pp. 113-114). ACM. Stephen, (2017)., Social Construction of Reality, viewed on july 30, 2017 from https://stephen.pollock.name/writings/res/socialconstruction.html Street, J. (2010). Mass media, politics and democracy. Palgrave Macmillan. Wimmer, R. D., Dominick, J. R. (2013). Mass media research. Cengage learning.